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ONLINE MBA · Specialization
JAIN Online MBA in AI for Marketing
The JAIN Online MBA in AI for Marketing is a UGC-entitled 2-year master's degree from NAAC A++ graded JAIN (Deemed-to-be University). Blend strategy with generative AI, customer analytics and automation to grow brands at scale. Live weekend classes, dedicated mentors and 30+ AI tools — built around your workweek.
EMIWeekend classesUGC Entitled
30+ AI Tools
AI Ready
2 Years
Duration
Weekends
Live Classes on
NAAC A++
Top University
Why this programme
Every semester builds compounding capabilities.
Not just a list of subjects — a map of what you'll be able to do at work, in interviews, and in your career.
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Case studies & learn-by-doing
Theory meets practice through real case studies and virtual labs. You graduate with a portfolio of applied work, not just a certificate.
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Weekend Live Classes
Live classes only — zero workdays disrupted, your career doesn't pause.
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Personalized academic guidance
Get 1:1 mentorship, a dedicated batch owner, and support before exams when it matters most. Elective & Skills Matrix
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Learn How Top Firms Make Decisions
Build real-world skills used by global consulting and finance teams. 5 COURSES INCLUDED
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Future-Ready Skills for Modern Careers
Master the tools and frameworks shaping today's digital economy. 5 COURSES INCLUDED
Curriculum
What you'll learn
Industry-aligned syllabus reviewed every semester with 30+ AI tools embedded.
Semester 1
Financial and Management
Courses offered
- Financial and Management Accounting with AI Tools
- Managerial Economics in the Age of AI
- Marketing Principles with Generative AI
- AI Tools for Business Productivity
- Data Analytics and Visualization
- The Art of Persuasive Communication
Skills attained
- Digital Marketing
- Content Marketing
- Marketing Mix
- Marketing Campaign management
- Consumer Insight Generation
- Generative AI
- Prompt Engineering
- Market Segmentation, & Positioning
- Analytical Reasoning
- Python/R Basics for Data Handling
- Business Analysis
- Market Structure
LinkedIn certifications
- SEO Foundations
- Advanced SEO: Developing an SEO-Friendly Website
- Content Marketing: Content Ideas for Your Editorial Calendar
- Content Strategy in the Age of AI
- Google Analytics (GA4): Audience-Building and Segmentation
- AI Workflow Automation
Semester 2
AI in Sales
Courses offered
- AI in Sales Intelligence and Distribution Strategy
- Organizational Behavior and People
- Analytics
- Operations and Supply Chain with AI Automation
- Business Communication and Report Writing
- Entrepreneurship Essentials
Skills attained
- Sales Funnels
- Sales Forecasting
- Revenue Analysis
- AI-Enhanced CRM Analytics
- B2B Marketing & Distribution Channel Management
- GTM Strategy Design
- Online Lead Funnel Design
- Digital Prospecting Tools
- AI-Augmented Lead Scoring
- Robotic Process Automation (RPA)
LinkedIn certifications
- Email Marketing: Strategy and Optimization
- Salesforce Marketing Associate Cert Prep
- Lead Generation: Multichannel PPC Strategy
- Learning Conversion Copywriting
- Marketing Strategy: SEO Content Writing
- Canva Essential Training
- Agile Business Analysis
- Comparing Agile versus Waterfall Project Management
Semester 3
Business Research Methods
Courses offered
- Business Research Methods
- AI for Business Decision Making
- Strategic Management in the AI Era
- AI in Corporate Finance and Valuation
- AI-Driven Risk Management and Fraud Detection
- Psychology of Leadership
- Design Thinking and Product Development/ Business Law in the Digital Age
Skills attained
- CRM Integration
- Monitoring & Analytics Tools
- Community Engagement
- Google Analytics
- Attribution Models in Analytics
- SEO Tools and Algorithms (SEMrush, Ahrefs, Moz)
- Mixed Media
- Distribution channel Management
- Omni-Channel Marketing
- RFM
- Firmographic & Technographic Profiling
- Value Proposition
- Agile Product Management
- Design Thinking
LinkedIn certifications
- Advanced SEO: Developing an SEO-Friendly Website
- Ecommerce Marketing with Generative AI
- Marketing Analytics: Decoding the Conversion Funnel for Revenue Growth
- B2B Marketing on LinkedIn
- Marketing on Instagram
- Influencer Brand Deals 101
- Remarketing Strategies with Google Ads and Analytics
- Elevate Your Analytics Skills for Better Decision-Making
- Generative AI Skills for Creative Content: Opportunities, Issues, and Ethics
- Adobe Illustrator: Tips and Techniques
- Building a Creative Online Community
- Learning Elementor for WordPress Design
- Creating a Responsive Web Design
Semester 4
AI-Enabled Leadership and
Courses offered
- AI-Enabled Leadership and Change
- Management
- Fintech Innovations: Blockchain, RPA and Beyond
- Predictive Financial Modelling for Business Decisions
- Tech-Driven MandA and Corporate Restructuring
- Emerging Tech in Business
- Research / Project (Earn While You Learn)
Skills attained
- Digital Transformation
- Change Management
- AI Governance & Ethical Leadership
- Stakeholder Communication Strategy
- Workforce Analytics & Performance Management
- Systems Thinking
- Performance Marketing
- Multi-Touch
- Marketing Mix Modeling
- Budgeting
- Programmatic Advertising & Real-Time Bidding (RTB)
- Dynamic Creative Optimisation (DCO)
- Pixel-Based Tracking & Event Tagging
- A/B Testing
- Audience Segmentation
- Predictive Personalisation Engines
- CDP
- Data Strategies
- Full-Funnel Campaign Automation
- Brand Strategy & Positioning
- Sentiment Analysis & Social Listening
- Brand Storytelling & Narrative
- Visual Branding
- Reputation Marketing & Crisis Management
- Consumer Insight Generation
- Blockchain
- Digital Twins & Simulation
- Foresight & Innovation management
- Disruptive Innovation Frameworks
LinkedIn certifications
- Growth Marketing Foundations
- Advertising on LinkedIn
- Ecommerce Marketing with Generative AI
- Programmatic Advertising Foundations (2020)
- Brand Design Foundations
- Learning PPC with Google Ads
- AI for Marketing
- Mobile Marketing Strategy
- Marketing Foundations: Integrated Marketing Strategies
Outcomes
Career outcomes
Graduates go on to lead at top firms — or launch their own ventures.
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Top hiring partners
Active placement support via dedicated career-services team.
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Industry-led curriculum
Case studies and capstones with leading firms.
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Lifelong alumni network
50,000+ alumni across 35 countries.
Programme Investment
Transparent fee structure
EMI options available. Scholarships up to 25% for eligible learners.
Total MBA Fees
₹196,000
Yearly
₹98,000/-
Semesterly
₹49,000/-
One-time
₹196,000/-
EMI starts at
₹12,781/month
Basic eligibility: Pass in the (10+2) examination or Bachelor's degree depending on program.
Apply today
Ready to transform your career?
Speak to an advisor, get course details, fee structure, and scholarships you qualify for.
Frequently asked
Questions, answered.
Is this online degree UGC-entitled?
Yes. All JAIN Online degrees are UGC-entitled and carry the same recognition as on-campus programmes, valid for government and private sector roles in India and abroad.
How are live classes conducted?
Live sessions happen over weekends (Saturday & Sunday) on our digital campus. All classes are recorded and available for unlimited playback.
Can I pay in EMI?
Yes. No-cost EMI from 3 to 24 months is available via our finance partners. Merit-based and need-based scholarships also apply.
What is the eligibility?
For bachelor's programmes: Class 12 / equivalent. For master's programmes: A recognised bachelor's degree with at least 50% (45% for reserved categories).
Is placement support provided?
Yes — a dedicated career services team helps with resume reviews, mock interviews, hiring partner drives, and lifelong alumni networking.
How long does the programme take?
Bachelor programmes are 3 years; Master programmes are 2 years. You can complete within the nominal duration or extend within the maximum span per UGC norms.